Photokina 2010: Hasselblad announced an updated version of their 120 mm macro and 50 mm HC series medium format lenses. HC 120-II macro and HC 50 mm II have been optimized for higher resolution, and deliver better close range performance. The company will release a firmware update for medium format cameras H4D-series later this year brings in a number of additional functions in response to customers ' wishes.
Press release:
September 2010: Started in September 2009, H4D system not only marked a new line of cameras, but he introduced new advanced technologies in the world of photography, with its unique features True focus and absolutely positioned block.Access to our award-winning family of HC lens it's no surprise that the H4D was received so well H4D camera Line. now offers several different models, including the H4D-which has been developed to meet the needs of users, DSLR, 35 mm, medium format that you want to add to their creative tools.The remaining H4D series includes models with 50 and 60 megapixel sensor, and Hasselblad H4D-unique multi-shot 50MS.
Always strives to provide the best camera system in the world for photographers, Hasselblad has introduced two new lenses, strengthening the family h-system lens with a new HC 50 mm macro II and HC 120 mm II. both lenses have a new optical design deliver significantly improved
performance. Now available with new lenses.
HC 50 mm II
50 NS-II with moderately wide 35 mm equivalent focal length 31.4 mm, is universal, allpurpose lenses that can be used for many different applications.Upgraded optical design provides higher resolution and more even performance areas of an image.Performance at close range has also
improved higher performance while maintaining a minimum distance of objects in the image plane 0.6 m. Lens has 11 elements in 7 groups, rear engine and wide apertures of f/3,5-f/32.
HC 120 mm macro II
Lens 120-II NA macro is also a very versatile lens, combining chance excellent macro (minimum plane objects in an image distance 0.39 m and maximum image scale 1: 1), together with its slightly longer focal lengths, making it ideal for product and portrait photography (35 mm equivalent focal length 73.5 mm).Thanks to its latest optical design lens offers a number of improvements, including a higher resolution and a closer distance performance.-specific macro-new lens delivers improved color correction, Purifier Unsharp areas that are free from color cast. Front focusing lens uses 9 elements in 9 groups, with the range of aperture of f/4-f/45, when closed, provides excellent depth of field.
In addition to the introduction of two new lenses Hasselblad will soon release an updated free firmware for cameras system H4D in response to customer feedback and requests.
New behavior H4D
Email:
With this new feature 3-dimensional virtual level appears on the back of the LCD display to provide users with guidance for easy alignment of cells horizontally (landscape) and vertically (portrait) positions, using two different graphical interfaces, which are automatically adjusted depending on the orientation of the camera direct feedback on the alignment is also present in the viewfinder. all this is achieved through the H4D yaw rate sensor exactly using the factory calibration mode or setting calibration. HTS 1.5 tilt-shift converter users will be simple and accurate starting point for tilt photos.
Live preview of tethered mode:
When shooting in tethered mode, users can choose to view appears on the back of the camera's LCD to remotely view directly at the camera.
Display information:
At the touch of a button the camera information will be displayed on the rear LCD. new GUI, and places a priority on the aperture, shutter speed, ISO, as well as the number of frames with other available data.
Gil H4D-60: support
Firmware update adds full support for Hasselblad's global image positioning GPS device H4D-60. with this new functionality is supported on all Gil now H2D/H3D/H4D camera.
Updating firmware will be released later this year, can be downloaded for free from: www.hasselblad.com.
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